Sellers – Fair Flat Fee.
At New Era Real Estate, we understand that while most homeowners want the benefits of a full-service brokerage, they don’t want to pay high commission rates. That’s why we’ve created a fair flat fee, full-service real estate brokerage that prioritizes service over commission. We handle everything involved in listing and selling your home, but instead of charging the common 2.5% – 5% commission, we offer a simple flat fee of $5,900, regardless of the property value. And the best part? You don’t have to pay a cent until your property is sold and the deal is closed. We don’t lock you into a contract, you are free to cancel anytime for any reason without and fees or penalties and you will have access to your own private home-selling portal, giving you control over the process and making it easy to stay informed and make informed decisions. At New Era Real Estate, we’re here to help you sell your home and save thousands on commission!
The Process of Selling Your Home with New Era Real Estate
At New Era Real Estate, we understand that successfully selling a property is a multifaceted endeavour that requires attention to detail and a comprehensive approach. We take a hands-on approach, guiding our clients through each step of the process while simultaneously showcasing their home’s unique characteristics and desirable neighborhood features to prospective buyers. The ultimate goal is to swiftly and efficiently secure the best possible price for your home, as we recognize that your property is a significant asset. By leveraging our expertise and utilizing a targeted marketing strategy, we ensure that your home receives maximum exposure, positioning it for a successful sale.
We offer around the clock service making sure to work around your schedule because as with most cases when selling a home timing is everything. New Era's real estate agents are experienced and most started off as buyer agents which have gained them insight as to what exactly a buyer is looking for, a huge advantage when listing your home. Our real estate agents make sure you don’t have to lift a finger throughout the process.
We give our clients unprecedented access so you receive live up to the minute updates regarding your home. You will never be left wondering what is going on with the sale, receive live feedback from buyers/agents and much more. You will have direct access to your property, comparables and everything else to do with the sale of your home.
Everyone has that neighbour or colleague who happens to know everything about the current market conditions and what they think your house will sell for. We like to use the hard facts. Through our comparative market analysis we will show you which houses have sold, which haven't, days on the market, expired listings, reasons for different valuations and the trending direction of prices in your area. Each neighbourhood is different and we will show you why.
A couple things to consider when selecting a listing price…You want to avoid over pricing your home as this would scare off many serious buyers and at the same time you don’t want to price your home too low because you will be leaving money on the table. There is the always the option of pricing your home for multiple offers and we will go into that with you when the time comes. We work with you to select the best possible price because ultimately the choice is yours.
Although tedious, signing the listing papers is the necessary step taken to make the listing of your home official. The forms to be signed are the Seller Representation Agreement, MLS Agreement (not necessary for an exclusive listing), FINTRAC Form, Working with a Realtor form and Cancelation form (allowing you to cancel anytime without fees or penalties) which will all be explained in detail before you sign.
Clean! Clean everything and clean often. Your home only has one first impression so lets make it a great one. Nothing is more distracting to a potential buyer then an unclean house. We want the buyer’s full attention on the beauty of your home.
Our team will walk through your house and advise you what needs to be done in order to get you the highest dollar amount for your home.
Next depersonalize and declutter the entire house, the goal is always to make the home feel airy and open in hopes the potential buyer’s will start to picture themselves living here.
Once the house is clean and the clutter is gone we will bring in our team of professionals and take stunning real estate photos and other media where we introduce the neighbourhood and property features to the thousands of potential buyers.
Time to get buyers interested… These days 95% of home buyers start their search online and that’s why a large chunk of our real estate marketing is focused on flooding the major social media networks and real estate websites. Your property is immediately uploaded to newerarealestate.ca, our YouTube channel and we launch our direct email campaign making thousands of not only local but overseas buyers aware of your property. We also launch a direct mail campaigns, email campaigns, host presentations on your property to buyers and agents and much more. Safe to say everyone will be made aware of your property. Your property is advertised every single day until it is sold!
Our interactive website allows us to keep potential buyers on our site longer where your home will be prominently featured, it’s extremely user friendly and provides all the information one would need regarding the real estate process. We allow anyone visiting our site to share your listing with a friend, creating a larger network of buyers.
Our marketing strategies offer a more intimate approach to selling real estate, which provides maximum exposure for our client’s homes, we will walk you through our strategy and answer any questions you may have.
Showings are crucial and even though having people come in and out of your home and disrupting your day is never easy but you must do everything you can to allow every viewing because each one is a potential buyer!
We will make this part of the process as painless as possible by only scheduling viewings in the time frames you are comfortable with and making sure each buyer is accompanied by a registered real estate professional. If this is an investment property that is currently leased, we will take care of contacting the tenant to make sure the property is available to show. A lockbox will be available on the property which only realtors will be able to access. After each showing we will provide you with feedback from the agent and buyer keeping you up to date.
Given the current pandemic we take all the necessary precautions to make sure everyone entering your home is cleared and safe. We screen every buyer and agent before they step foot in your home.
One of two things can happen here we can either have multiple offers or a single offer. You, the seller have options, you can either reject the offer, accept the offer or in most cases counter the offer adjusting select details proposed to you by the buyer.
There are 3 major issues to consider when reviewing an offer: Price, Closing and Conditions.
- Price is for many people the most important, at the end of the day people want the highest dollar amount possible for their home. We will help guide you as to what is the best course of action to take when presented with an offer to obtain peak market value.
- The closing date can either save you money or cause the transition to your new home to become expensive. You would like a smooth transition between closing your sale and purchase of your new home and we will make sure everything goes off without a hitch.
- Common conditions could include the buyer obtaining financing, the buyer at their own expense having a home inspection and in the case of a condo they buyer’s lawyer reviewing the Status Certificate (a detailed report on the current status of a condominium corporation).
In some cases the buyer will elect to make an offer without any conditions in order to make the offer more attractive, nevertheless we will walk you through the entire process advising you on each step.
The terms of the agreement have been accepted by both parties at which point the buyer will provide a certified cheque or bank draft for the full deposit amount that will be held in our brokerage’s trust account. We will hold onto the deposit until closing to make sure everything runs seamlessly.
The condition of financing is usually quick to fulfill as most buyers have already been pre- approved. Once the terms of the agreement have been accepted by both sides the buyer will meet with their mortgage broker to begin finalizing the paperwork. The common range of time for this is 5-7 business days.
The inspection will take place on a pre-agreed upon date by both parties and will run roughly 2-3 hours. The buyer and their agent will accompany the inspector to your home while he/she conducts their inspection. Following the inspection the buyer will be handed a summary of the findings, at which point 4 things can happen:
- All will be good and they will sign the waiver removing that condition.
- There maybe issues they would like the seller to fix.
- The buyer will ask for money off the sale price which has variety of outcomes to consider and we will walk you through all of them.
- There is an issue with the home and the buyer is unwilling to move forward with the sale in which case the deposit will be returned to the buyer.
In the case of a condo sale the Status Certificate will be ordered by the seller at their own expense ($100) and usually takes between 6-10 business day to receive. The document will then be reviewed by the buyer’s lawyer which can take 1-3 business days. This condition is for the benefit of the buyer and if the document is satisfactory to them they will sign the waiver, removing the condition.
Once all the conditions have been met and the waiver/waivers have been signed the deal becomes firm and your home is officially sold!
The majority of offers will allow for the buyer to revisit the property one or two more times before closing. This gives the new home owners a chance to measure and make sure everything is in good working condition before closing.
This day can be stressful and exhausting so a good idea might be to use professional movers. If you are moving into a condo remember you are going to have to book the elevator in advance, if not your only other option is the stairs and no one wants that. You will find contacts for movers in your personal portal.
Your lawyer will have you come in and sign some documents transferring title over to the new owner. If you are worried that you already paid for example your year’s worth of property tax or full month of maintenance fees don’t be, you will receive and adjustment payment from the buyer for any period after the date of closing.
The day you have been waiting for is finally here! Your lawyer and the buyer’s lawyer will officially transfer ownership to the buyer, your lawyer will meet with you to pick up the keys and most importantly transfer over your new found wealth!
Congratulations, you have sold your home!